B_Labb retail consulting. My start up 100% retail made.

A 100% retail made consulting company. But what does that mean? 

Hello everyone, first of all I introduce myself. I’m Barbara Olivieri, retailer to the core, I’ve worked for over twenty years in some of the best retail companies and after all this time I’m still totally in love with the work I do. Of the adrenaline, the emotions and the satisfactions that this world gives, to us of the field and above all to the customer, that then is the center of all our thoughts. Retail is truly magical for everyone.

B_Labb was born in my head several years ago, I always wanted to create my own company and take the path of entrepreneurship. In the last year due to family reasons I had to abandon my work routine to live between Italy and Spain, and since staying away from retail has never been an option, I decided to dedicate myself to consulting. This allowed me to stay up to date on the industry, to get to know a bit the customer profile, and above all to plan in detail the business strategy I wanted for B_Labb.

The main feature is the structure, in fact we have the same roles and the same professionals as a retail company. There are no consultants, only experienced retailers who work or have worked in large industry companies.

We develop sales and marketing strategies, we work on talent development, customer centricity, stock optimization, sustainability and innovation. The only difference is that we don’t have a product to sell because we sell our clients’ product. Why our contribution is so important? Because we have an external vision while having expert eyes and those who are part of this world know how important it is to see ourself from the outside. A perfect partnership and teamwork is what we offer to the companies we work with, speaking the same language, the Retailian.

And then there’s our image, our logo, our pictogram. Everything has been designed just as if B_Labb were a brand, and I must say that I am really proud of the end result. I thank Mattia and his boundless creativity and professionalism because the beginning of this journey could not be better.

And today the curtains open, March 1° 2024, we launch the website, our Linkedin page and we make ourselves more visible. 

See you soon!

Barbara